“The iconic brand has returned.” It was in this way that Berdorf Goodman greeted Il Bisonte’s return to New York, where the brand was presented in the 80s.
Starting on September 21, the fifth floor of the prestigious Fifth Avenue department store will host a corner pop-up shop dedicated to the brand, in which a selection of models from the women’s collection will be sold, including iconic bags in production since the 70s and new seasonal variations, all in vegetable-tanned cowhide.
An embossing and product personalization service will also be available.
In order to celebrate the new collaboration, Il Bisonte will launch a limited edition of its “Disco Bag” with the inscription “New York” engraved on the surface.
In conjunction with the opening of the corner pop-up, the brand’s products will also debut on Berdorf Goodman’s e-commerce website.
Il Bisonte’s adventure in the Big Apple doesn’t end here: the brand’s first flagship store will open soon.