Skip to content
  • English
  • Italiano
language
Facebook page opens in new windowInstagram page opens in new windowYouTube page opens in new windowTwitter page opens in new windowPinterest page opens in new windowLinkedin page opens in new windowTiktok' page opens in new window
  • Shop Online
  • Newsletter
store locator
Il Bisonte Firenze
Luxury for free spirits
Il Bisonte Firenze
  • Corporate
  • Sustainability
  • Culture
  • Style
  • Art Bags
  • Magazine

/ JOURNAL

  • Corporate
  • Sustainability
  • Culture
  • Style
  • Art Bags
  • Magazine

Il Bisonte launches its new ecommerce site ilbisonte.com

You are here:
  1. Home
  2. Journal
  3. Corporate
  4. Il Bisonte launches its new…

After closing its 2020 financial statements with a positive net profit and generating a €66 million turnover as a brand (with a limited 8% decline compared to the previous year), Il Bisonte S.p.A. faces the challenges of the ongoing pandemic by focusing once again on digital.

The e-commerce channel of the brand — which exceeded €10 million in sales in 2020, registering a 53% growth rate compared to 2019 — strengthens ilbisonte.com with the launch of a new platform.

The new e-commerce site, which has been optimized in design, functionality, and user experience, presents all the products of the Essentials collections (the brand classics) and, starting this spring, also the Contemporary collections (currently sold exclusively in carefully selected boutiques around the globe). The site features high quality photos and detailed descriptions that, starting with the bags and small leather accessories, describe the extraordinary supply chain, the natural vocation for sustainability, and the history of the brand that celebrated its 50th anniversary in 2020 with the specialized workers and artisan workshops of the area.

Even the creation of the new e-commerce platform was an investment with a very short supply chain. The work was done in collaboration with the Wodka Agency of Florence, part of the Nana Bianca digital community whose headquarters are on the same stretch of the Lungarno overlooked by the historic Il Bisonte headquarters in Palazzo Corsini on via del Parione.

The future of the Florentine brand envisages a strategy that is increasingly focused on digital: for the two-year period 20-21, the company has invested more than 1.5 million euros in digital transformation processes. Expansion of the commercial network also continues at the same pace. In fact, the retail strategy plans further investments in Japan (the brand’s privileged market, which grew by 2% in 2020), where five single-brand boutiques were opened in 2020 and four more will be inaugurated in 2021. By the end of the year, there will be 50 directly owned stores in the country. Regarding the wholesale channel, in addition to Asian markets, Il Bisonte will focus on European and American markets.

The company, which closed 2020 improving its Net Financial Position by 61%, continues to invest in environmental, social and consumer sustainability, which has always been the prerequisite of the brand’s industrial and commercial policy and is constantly developed with innovative materials and processes. The fundamental importance of the people who work with and for the brand remains unchanged. In recognition of the profound commitment shared by all during an extraordinarily difficult year worldwide, Il Bisonte strengthened the bonds of trust with its supply chain — all within a range of 30 kilometers where the best master craftsmen of the province of Florence work — and gave its workers a € 2,000 bonus that goes beyond the agreed parameters, sharing the positive results achieved with the collaboration of all.

SHARE
Share on FacebookShare on Facebook TweetShare on Twitter Pin itShare on Pinterest Share on WhatsAppShare on WhatsApp
LATEST

The Mirror Bag
For Tomás Saraceno

The new bag created by Il Bisonte for Tomás Saraceno’s exhibit at Palazzo Strozzi entitled…
Read more

A New Store Of Il Bisonte Opens Today In Hong Kong

“The iconic brand has returned.” It was in this way that Berdorf Goodman greeted Il…
Read more

Advertising Campaign SS19

Il Bisonte is broadening its horizons and, surprisingly, has arrived where we didn’t expect to…
Read more

Land Of Water

Boyan Slat and the oceans clean up | episode 3
Read more

Thought is action

Boyan Slat and the oceans clean up | episode 2
Read more

A Portfolio
For The American Artists In Florence
2012

Florence has always been a favorite destination for international travelers. Between the nineteenth and twentieth…
Read more

The Lifeboat Bag
For Ai Weiwei
2016-2017

In the occasion of the exhibition ‘Ai Weiwei. Libero’ (September 2016 – January 2017), the…
Read more

Palpitations

The eternal meaning of walls.
Read more

Amazon frontier: Nemonte Nenquimo’s forest

Building Solutions, Reviving Culture, Defending Territory & Telling Stories. These are the four main goals…
Read more

SUSTAINABLE/TO SUSTAIN – GIACOMO SALIZZONI #4

Il Bisonte wraps up this story about Giacomo and the Orti Dipinti and opens up…
Read more

28 Thousand acres – Buffalo, Dakota #2

Buffaloes are returning not only to South Dakota, but all across American borders.
Read more

New line of handmade hats

Il Bisonte presents a new line of handmade hats that reinterprets tradition in the name…
Read more
SUBSCRIBE TO NEWSLETTER
  • Privacy Policy
  • Cookie Policy
  • Customize Cookies
  • Careers
Legal

© Il Bisonte Firenze | Il Bisonte S.p.A. - VAT - IT02076930482

Go to Top