Here are more names from the new spring-summer collection. Echoing in all of them is Florence, Tuscany, their gardens, their artisans. In short, Il Bisonte.
Flâneur is a word that is best left untranslated. It simply describes a type of walker. A time-waster, whose thoughts take shape in the city. Or in the countryside. Indeed, there are poets who find all their inspiration in nature.
Il Bisonte strolls in the middle ground. Between the city and countryside. Between Florence and Tuscany. Inspiration for the names of the bags in the new spring-summer collection was drawn from these streets and gardens. We’ve told you about Roseto and Solaria.
THE ROAD TO THE FLORENCE BELL TOWER
Today let’s talk about Oriuolo. Very elegant men’s line. But where does such a word of twisted vowels come from? From the road that approaches the Florence Duomo from the east. The one that offers the most beautiful view of the famous Giotto bell tower, framed between roofs.
It would be hard to find a more Italian word than «belvedere». Its cognates also sound the same. Belfiore and Bellariva, for example. The first is a new men’s line named after a Florentine neighborhood. The second, a women’s line, after one of its gardens.
THE FAR-REACHING ECHO OF ITS BELL TOWER
Now, can all these place names in Florence be seen in the materials, the lines, the hands working behind the scenes on all these bags? No. It’s Florence that spreads out, through all its many names. Because it’s the materials, the lines, the artisans’ hands working on Il Bisonte bags that are loved around the world. The echo of the bell tower, we might say, can be heard far away.
